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Corona and Medical Advice Dilemma - Do we know someone who knows?

One of the major challenges of Corona Pandemic is that one always feels the need to get informed advice on various aspects of preventive care from it. While the Covid vaccines are sometime away, what does one do, if we feel some anxiety about any other ailment that requires medical advice? Fortunately, we have Ayurveda and other forms of wellness advice to look at. Dr Pankaj Chansarkar is an accomplished Ayurveda Specialist, Holistic Healing and Wellness Coach, who is just a video call away.

Digital Marketing and Prosumers, what a mix!

When I read the term Prosumer in Wikinomics by Dan Tapscott and Anthony D. Williams, it hit me hard. To be fair, the term Prosumer was first used by Toffler in 1980 itself. But Wikinomics, provides great insights into mass collaboration with numerous examples, set me thinking. I started looking for examples for Prosumption around me.

Prosumer (Producer+Consumer) is a term that signifies how even traditional media such as print (a little slow) , TV and online are adapting in involving common folks like me and you in creating content for them, and thereby building more content and greater involvement, and maybe credibility too.

I was a little befuddled recently when this blog started getting some visitors refered by the good old Wall Street Journal website. When I went to the source page, I found that on WSJ has an article on Digital Marketing on which I had written a post too and WSJ has used Sphere to pick it up and so nicely provide a link to my post.Maybe this is a very normal thing, but for me it was exciting enough to tell all my friends. What a word-of-mouth publicity I caused for WSJ! (Not that they need, but..!!)


While tradional Indian online media has been slow to adapt to this (new, really?) concept of prosumer and prosumption, some such as IBNlive have started a concept called Citizen Journalist wherein folks such as me and you get to hold the mike and report on a community issue which IBNLive would broadcast on its channel. Infact it has a dedicated page on its site to recent stories submitted by prosumers.





Sounds very exciting to me. See how a student becomes a journalist and reports on happenings are her university.(Don't blame me if the video is slow, it is directly from IBNLive servers).

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FINALLY, WHO WON GOOGLE WORDMASTERS CONTEST?

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Updated:Nov 16 , 2006: One week and no response received. Yes, a self-addressed stamped envelope with a covering note was indeed sent to Google's Bangalore office on the address specified in the event leaflet. Snailmailed on 9th Nov. So much for the mission to organise the world's information and make it accessible to everyone :)

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It was 6:30 PM IST, which was 9 AM EST.

Kalam: Good morning Your Excellency.

Musharraf: Good morning President (Musharraf forgot the time difference). Kashmir…..(cut short by Kalam)

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