Skip to main content

Metis Talent Management brand new website goes live

Last fortnight was a joy, as we came to the launch of Metis Talent Management's website. Metis is a Singapore based organisation that advises clients on Talent Management with a primary focus on Talent Development and Organisation Design. Best wishes to team Metis!

The other great thing is how folks at Metis approached this by going in for a full overhaul, including getting a new logo and brand colours. Do leave your comments on what you feel about the website and the logo!!

So why has Maggi Club has vanished without trace?

Few posts back I promised to talk about conversational brand properties in India and specifically mentioned about Maggi Club, which I had noticed on one of the packs few months back. The idea sounded exciting and for curiosity sake, I even tried to register that time, but I found I need to be in a certain age band to be able to register. However, the link www.maggiclub.com is broken and there is no site hosted at this URL. I have been checking periodically and looks like the Maggi Club site has been pulled off.

To be sure, I verified the domain is still registered in the name of Nestle.

Is this the case of the low net penetration in India making such a property commercially difficult to justify?



Comments

Sara said…
Shows how much time you men have-reading Maggi wrappers too!!For me its just yellow- to identify it in the shelves, then its just -cut ,open,discard!!

Popular posts from this blog

Marketing 4.0 by Kotler et al. A great mind expander

For generations of MBA students who have grown up on the staple of the Marketing Management that so lovingly called just 'Kotler', the book, yet another one bearing Kotler's name, brings in a bagful of fresh air.

Marketing 4.0: Moving from Traditional to Digital

If management or business books can be classified as instructional, conceptual, feel good and general read, this book qualifies as all four. Add to that keen observation skills of the authors as well as intellectual intrigue present in the book, the combination of which makes it a must-read for anyone who wants to be informed of the evolutionary directions in marketing.

This book follows (not succeeds) “Marketing 3.0”, published by the same authors(Kotler, Kartajaya and Setiwan) in the year 2010. Perhaps the fact that Kotler is an academician and researcher par-excellence and Kartajaya and Setiwan happen to be practicing marketers, provides this book a unique perspective, one that is neither too academic in nature(a…

SLIDESHOWS ADD VALUE TO YOUR SITE, TRY ZOHO

Of late I have come across professionals who want to add slideshow onto their blogs or business websites.Zohoprovides an interesting feature which allows you to embed slideshow onto your website or blog in just a few steps. If you use your desktop to make slides, Zoho Show works fairly well. However, it also allows you to create presentations from scratch using its own online interface, as well as embed them to your blog or website such as one shown below.



Steps to embed a ppt onto a blog like this are very simple. A. Signup for Zoho Show. B. Upload your slides or create your presentation online C. Once done, click on 'action', you would see a menu bar like shown below

D. Once you have clicked on and see the some code, copy it completely. E. If you want to add to a blog like this, do write your blog in the text editor and then click on the Edit Html button above. Paste the Zoho code at the place where you want your slideshow to appear.Publish and your are up. It may appear complex, b…