Skip to main content

Metis Talent Management brand new website goes live

Last fortnight was a joy, as we came to the launch of Metis Talent Management's website. Metis is a Singapore based organisation that advises clients on Talent Management with a primary focus on Talent Development and Organisation Design. Best wishes to team Metis!

The other great thing is how folks at Metis approached this by going in for a full overhaul, including getting a new logo and brand colours. Do leave your comments on what you feel about the website and the logo!!

MICROSOFT - THE MIDDLEWARE IN CONSUMER EXPERIENCE!

With Google's creeping onslaught on the desktop space, Microsoft is in the danger of being reduced to middle layer of customer experience, Never mind the XP in Windows. Google is setting the standards through engineering innovation, and by keeping the customer in the center. Google has attacked Microsoft two fold - One by expanding the customer experience in a space that has hitherto been believed to be already exploited to full capacity, and second by building ab-initio innovations that have leveraged the computing power of the day, including good internet bandwidth, to give completely new experience. The first category includes chat , email and photo organising softwares, among other things. The second category includes the new products, such as blogger, Google Earth, Google Print and Google Maps.
This is also an example that innovation by a challenger can drive the marketing budget of a leader hollow, if the leader's strategy is build around self and not around the environment.
Microsoft faces the haunting spectre of being the middleware in customer experience, and customers will interface with the Google and the likes!

Comments

Popular posts from this blog

Metis Talent Management brand new website goes live

Last fortnight was a joy, as we came to the launch of Metis Talent Management's website. Metis is a Singapore based organisation that advises clients on Talent Management with a primary focus on Talent Development and Organisation Design. Best wishes to team Metis!

The other great thing is how folks at Metis approached this by going in for a full overhaul, including getting a new logo and brand colours. Do leave your comments on what you feel about the website and the logo!!

Rediscovering Osterwalder's Business Model Canvas

Of late I have found myself very obsessed with Alex Osterwalder's business model canvas. It seems to be all over the place - in workshops, training sessions, CEO talks in B-Schools and in generally every intellectually sounding talk!

Having heard this turn business model at the turn of the century when all sort of logic-defying business ideas were bandied about as unique business models, I had become programmed to turn an instant sceptic whenever this term was used in presentations. Thanks to this refreshing new approach, which appears as smooth as Swiss Chocolate, I found myself forced to look at the 9 blocks of Osterwalder's business model which seem to present a more complete picture. Of late, I have been part of few envisioning exercises myself and found this model very handy, though I do add my own spice to it, such as using colour code in that box which reflects significant innovation and is critical for the value proposition.